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Download the eBook

The Franchise
Marketing Playbook

franchise marketing playbookLearn how to align franchise local marketing teams to ensure brand consistency, execute effective local marketing strategies, and improve your bottom line.

In this playbook you'll learn how to: 

  • Develop a strategy to align local marketing teams to deliver a consistent customer experience to drive local sales.
  • Effectively manage campaigns, templates, and assets to enable local marketers to execute successful marketing strategies.
  • Set goals and measure campaign results to ensure franchisees are maximizing the return on marketing assets.

Download the playbook and boost your franchise marketing effectiveness.

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"Our landing page generator is a game changer for our local marketing teams. It makes them more nimble and responsive — and saves tons of cash at the same time!"

Meghan D, Senior Content Strategist at Marriott International

 

 

"From campaign creation to managing assets and tracking performance, CampaignDrive covers it all. The seamless integration of diverse functionalities contributes to increased efficiency and a more cohesive marketing strategy."

Annie G, Marketing Manager at énergie Fitness

"With CampaignDrive, we can easily support our dealers with co-branded materials to represent both Marvin and the dealer. The platform allows for non-editable parameters to ensure branding is consistent, such as font, colors, and sizing, while accommodating for customization for each dealer including their name, logo, tag line, contact information."

Lisa Morse, Senior Manager, Marketing Services at Marvin

"Our organization migrated to CampaignDrive by Pica9 a year and a half ago and it's been a vast improvement for our clients and our internal marketing team. Now that templates are easier to find and update, usage of our assets has increased."

Alissa B, Associate Director of Marketing

 

"The CampaignDrive tool is incredible. Our franchisees have been ecstatic with it since day one. And for the team at HQ? The admin tools are a dream!"

Mark Newlin, Manager of Marketing Technology at Frontburner Brands

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