You’ve heard the hype—and the horror stories. Now it’s time to get to work using AI features in your local marketing system to save your brand team pr...

Technology analysts have predicted that artificial intelligence (AI) will transform pretty much every domain of human activity.

The positive perception of a brand is priceless. Thanks to investments made in improving the customer experience, multi-location organizations — like ...

In the bustling world of distributed marketing, the need for agile and localized content creation is a constant challenge. Picture this scenario: fran...

What is Brand-to-Local Marketing? Brand-to-local marketing is an emerging discipline in multi-location enterprises, in which brand-approved marketing ...

In an increasingly digital world, print marketing is still popular. Brands haven't forgotten about the power of print to engage and excite their consu...

Is your brand ready to introduce localized landing pages into your marketing mix? Creating landing pages for every branch or store can be intimidating...