Major franchises including Dunkin' Donuts, 7-Eleven and Supercuts still reign as some of the world's fastest-growing franchises. How did they get ther...

Trying to manage a multi-located brand comes with a few unique challenges. From supporting local affiliates and representatives to creating repeatable...

Local marketing chaos is a condition that arises in multi-location businesses when local marketers (franchisees, resellers, dealers, etc.) stray from ...

Just as a drone can deliver a package in pristine condition, a brand-to-local marketing portal can deliver brand marketing assets to local marketers w...

Our post on barriers to brand-to-local success generated a lot of discussion in the CampaignDrive admin community. I heard from designers who talked a...

Brand managers for distributed enterprise brands are in charge of marketing initiatives that may reach thousands or even millions of consumers. Enterp...