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By Kevin Groome on March 18, 2025

CampaignDrive Case Study: Scaling Brand Management in a Rapidly Expanding Healthcare System

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By Kevin Groome
on March 18, 2025

Introduction In the evolving landscape of healthcare, growth is often a marker of success. Expanding networks of hospitals, clinics, and specialized c...

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By Kevin Groome
on March 12, 2025

Leveraging Brand-to-Local Portals for Success Local marketing for franchisees has always been a delicate balancing act. On one hand, franchise owners ...

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By Pica9
on November 13, 2023

Major franchises including Dunkin' Donuts, 7-Eleven and Supercuts still reign as some of the world's fastest-growing franchises. How did they get ther...

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By Pica9
on October 21, 2022

Trying to manage a multi-located brand comes with a few unique challenges. From supporting local affiliates and representatives to creating repeatable...

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By Kevin Groome
on May 07, 2022

Local marketing chaos is a condition that arises in multi-location businesses when local marketers (franchisees, resellers, dealers, etc.) stray from ...

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By Pica9
on October 07, 2021

Just as a drone can deliver a package in pristine condition, a brand-to-local marketing portal can deliver brand marketing assets to local marketers w...

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By Kevin Groome
on June 01, 2021

Our post on barriers to brand-to-local success generated a lot of discussion in the CampaignDrive admin community. I heard from designers who talked a...

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