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By Pica9 on January 25, 2018

2018 Local Marketing Trends and Predictions

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By Pica9
on January 25, 2018

Ask any brand manager what the keys to marketing success are and you'll likely get more answers than what you probably bargained for. Among them, howe...

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By Pica9
on January 03, 2018

For any enterprise brand, driving local brand compliance is an integral component of the brand's local marketing strategy. In order to attract custome...

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By Pica9
on September 14, 2017

Digital marketing isn’t optional in 2017. The average organization today dedicates 30 percent of their marketing spend toward online distribution chan...

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By Pica9
on July 11, 2017

Today’s marketers are investing more in digital marketing technology than they were a decade ago, yet there is little reason to believe that print, or...

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By Parris Johnson
on June 22, 2017

If you place a Pizza Hut order in Korea, you can order a bulgogi pizza. Canadians have access to poutine or maple bacon pizzas. Hong Kong residents ma...

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By Kevin Groome
on June 14, 2017

Every local marketer knows (or at least claims to agree!) that consistent marketing execution (also known as brand compliance) is key to leveraging th...

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By Pica9
on May 23, 2017

CEOs and CFOs want more data from their brand marketing managers than just stats on social media engagement or brand awareness metrics. But measuring ...

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By Pica9
on April 20, 2017

Successful local marketing requires a lot more than just getting your campaigns out the door and onto billboards or in-store signage. Local marketing ...

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