Want to learn the secrets of how successful brand managers strike a balance of control & flexibility with marketing collateral templates for local...

As a brand manager, it can sometimes be hard to appreciate great marketing for what it is. You know first-hand the amount of approvals, coordination, ...

By now, most people are familiar with the definition of digital asset management and have a basic sense of the history of this category of software. T...

A practical, effective marketing workflow is vital to the success of a franchise. Marketing can help you reach new customers, engage existing customer...

Having spent almost two decades working with great companies on big, marketing-oriented DAMs, I’ve had the chance to see great brand-management system...

We know it can be hard to know if your in house marketing team is succeeding in supporting your local affiliates with a marketing asset portal.

Cloud-based digital asset management provides companies with a secure and easy way to manage assets online. For businesses with multiple locations, di...

DAM Vendors and consultants have long emphasized the need to monitor DAM usage closely. But when I began searching for data on specific benchmarks tha...