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By Pica9 on June 10, 2023

Basics & Importance of Brand Consistency

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By Pica9
on June 10, 2023

As designers and brand marketers, the importance of brand consistency is drummed into us as an article of faith.

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By Pica9
on February 01, 2023

As a brand manager for a franchise brand, your job is to ensure a consistent customer experience across all of your locations. Your customers expect t...

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By Pica9
on June 23, 2022

Does brand consistency in the distributed environment really matter?

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By Pica9
on December 04, 2021

Since 1950, Dunkin' Donuts has grown to be one of the largest coffee shop franchises in the world. With more than 12,000 restaurants in 36 countries, ...

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By Lauren Prentiss
on August 12, 2021

If a picture speaks a thousand words, the font you choose is worth millions. Or it could cost you that if you end up choosing a font that you don’t ha...

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By Pica9
on July 06, 2021

If there's any franchise business that can't afford inconsistency, it's a hair salon. While brand consistency is the cornerstone of customer loyalty f...

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By Pica9
on May 16, 2021

Brand compliance systems help businesses maintain and monitor distributed visual assets across tens, hundreds, or even thousands of franchises. These ...

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By Pica9
on May 11, 2021

Building consistent and powerful branding should be a priority for both small and large businesses alike. In fact, there are seemingly endless benefit...

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