--- title: Local Marketing Blog for Brands | CampaignDrive (5) description: Everything local marketing for major brands. Pica9's local marketing blog has exclusive content to help control distributed marketing and drive local sales. (5) --- [Blog](https://www.pica9.com/blog) » Latest Articles [ Categories ](https://www.pica9.com/blog/page/5#) **Browse All Categories** - [Local Marketing](https://www.pica9.com/blog/topic/local-marketing) - [Brand Management](https://www.pica9.com/blog/topic/brand-management) - [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) - [Franchise Marketing](https://www.pica9.com/blog/topic/franchise-marketing) - [Distributed Marketing](https://www.pica9.com/blog/topic/distributed-marketing) - [Brand Consistency](https://www.pica9.com/blog/topic/brand-consistency) - [Marketing Pro-Tips](https://www.pica9.com/blog/topic/marketing-pro-tips) - [Brand Equity](https://www.pica9.com/blog/topic/brand-equity) - [Brand-to-Local Marketing](https://www.pica9.com/blog/topic/brand-to-local-marketing) - [Brand Templating](https://www.pica9.com/blog/topic/brand-templating) - [The Creative Operations Podcast](https://www.pica9.com/blog/topic/the-creative-operations-podcast) - [In-House Marketing](https://www.pica9.com/blog/topic/in-house-marketing) - [Press Release](https://www.pica9.com/blog/topic/press-release) - [User Adoption](https://www.pica9.com/blog/topic/user-adoption) - [Modular Content](https://www.pica9.com/blog/topic/modular-content) - [Best franchise marketing tools,](https://www.pica9.com/blog/topic/best-franchise-marketing-tools) - [Consistent Branding for Franchises](https://www.pica9.com/blog/topic/consistent-branding-for-franchises) - [Franchise marketing automation](https://www.pica9.com/blog/topic/franchise-marketing-automation) - [Information Security](https://www.pica9.com/blog/topic/information-security) - [Marketing Automation Tools](https://www.pica9.com/blog/topic/marketing-automation-tools) - [AI brand governance](https://www.pica9.com/blog/topic/ai-brand-governance) - [Email automation for franchises,](https://www.pica9.com/blog/topic/email-automation-for-franchises) - [Encourage Brand Compliance](https://www.pica9.com/blog/topic/encourage-brand-compliance) - [Establish Clear Brand Standards](https://www.pica9.com/blog/topic/establish-clear-brand-standards) - [Franchise Engagement Strategies](https://www.pica9.com/blog/topic/franchise-engagement-strategies) - [Franchise Operational Efficiency](https://www.pica9.com/blog/topic/franchise-operational-efficiency) - [Real-Time Customer Engagement](https://www.pica9.com/blog/topic/real-time-customer-engagement) - [Social media automation for franchises,](https://www.pica9.com/blog/topic/social-media-automation-for-franchises) - [Templatize Marketing Assets](https://www.pica9.com/blog/topic/templatize-marketing-assets) - [Top CRM tools for franchises,](https://www.pica9.com/blog/topic/top-crm-tools-for-franchises) - [brand compliance](https://www.pica9.com/blog/topic/brand-compliance) - [crm software for franchise owners](https://www.pica9.com/blog/topic/crm-software-for-franchise-owners) - [distributed marketing AI](https://www.pica9.com/blog/topic/distributed-marketing-ai) - [franchise marketing software](https://www.pica9.com/blog/topic/franchise-marketing-software) - [governed AI marketing](https://www.pica9.com/blog/topic/governed-ai-marketing) - [project managrment tools for marketing](https://www.pica9.com/blog/topic/project-managrment-tools-for-marketing) ![Picture of Sarah Bright](https://app.hubspot.com/settings/avatar/62fbfffb72d67b03c881218f2d8f53d1) By [Sarah Bright](https://www.pica9.com/blog/author/sarah-bright) on July 24, 2024 [Brand Management](https://www.pica9.com/blog/topic/brand-management) ## What is a Brand Portal? Everything You Should Know [Read More](https://www.pica9.com/blog/what-is-a-brand-portal-everything-you-should-know) [![](https://www.pica9.com/hubfs/social-suggested-images/www.pica9.comhubfsA_Knowledgebase%20GraphicsHomepage%20Redesign-1-1.jpg) Read More ](https://www.pica9.com/blog/what-is-a-brand-portal-everything-you-should-know) [Brand Management](https://www.pica9.com/blog/topic/brand-management) ## [What is a Brand Portal? Everything You Should Know](https://www.pica9.com/blog/what-is-a-brand-portal-everything-you-should-know) ![Picture of Sarah Bright](https://app.hubspot.com/settings/avatar/62fbfffb72d67b03c881218f2d8f53d1) By [Sarah Bright](https://www.pica9.com/blog/author/sarah-bright) on July 24, 2024 Maintaining a consistent and strong brand identity across various channels and locations for many distributed brands can become a significant challeng... [Read More](https://www.pica9.com/blog/what-is-a-brand-portal-everything-you-should-know) [![](https://www.pica9.com/hubfs/Blog/campaigndrive-marketing-collateral.jpg) Read More ](https://www.pica9.com/blog/managing-marketing-collateral-quick-guide-brand-managers) [Brand Management](https://www.pica9.com/blog/topic/brand-management) ## [Managing Marketing Collateral: A Quick Guide for Brand Managers [Updated 2024]](https://www.pica9.com/blog/managing-marketing-collateral-quick-guide-brand-managers) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on July 19, 2024 Today's brand managers are expected to move quickly, approve a high velocity of content, and drive results. However, your team's success isn't only ju... [Read More](https://www.pica9.com/blog/managing-marketing-collateral-quick-guide-brand-managers) [![](https://www.pica9.com/hubfs/A_Knowledgebase%20Graphics/Screen%20Shot%202022-10-06%20at%204.43.57%20PM.png) Read More ](https://www.pica9.com/blog/democratizing-design-campaigndrive-as-the-indesign-online-alternative) ## [Democratizing Design: CampaignDrive as the InDesign Online Alternative](https://www.pica9.com/blog/democratizing-design-campaigndrive-as-the-indesign-online-alternative) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on July 16, 2024 Adobe InDesign has long been the industry standard for designing print and digital content, offering powerful tools for layout and typography. However... [Read More](https://www.pica9.com/blog/democratizing-design-campaigndrive-as-the-indesign-online-alternative) [![](https://www.pica9.com/hubfs/bank-phrom-Tzm3Oyu_6sk-unsplash.jpg) Read More ](https://www.pica9.com/blog/pica9-earns-high-performer-badge-in-print-fulfillment-category-on-g2) [Press Release](https://www.pica9.com/blog/topic/press-release) ## [Pica9 Earns High Performer Badge in Print Fulfillment Category on G2](https://www.pica9.com/blog/pica9-earns-high-performer-badge-in-print-fulfillment-category-on-g2) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on June 25, 2024 New York, NY - June 25, 2024 – Pica9, a leading provider of local marketing automation solutions, is thrilled to announce that it has been awarded the... [Read More](https://www.pica9.com/blog/pica9-earns-high-performer-badge-in-print-fulfillment-category-on-g2) [![](https://www.pica9.com/hubfs/local%20content%20management%20on%20a%20laptop.jpg) Read More ](https://www.pica9.com/blog/driving-engagement-best-practices-in-local-content-management) ## [Driving Engagement: Best Practices in Local Content Management](https://www.pica9.com/blog/driving-engagement-best-practices-in-local-content-management) ![Picture of Sarah Bright](https://app.hubspot.com/settings/avatar/62fbfffb72d67b03c881218f2d8f53d1) By [Sarah Bright](https://www.pica9.com/blog/author/sarah-bright) on June 25, 2024 Every marketer knows the importance of audience targeting. To relate to your customer's needs and experiences, your brand needs to be able to speak to... [Read More](https://www.pica9.com/blog/driving-engagement-best-practices-in-local-content-management) [![](https://www.pica9.com/hubfs/Streamlining%20Brand%20Asset%20Management.jpg) Read More ](https://www.pica9.com/blog/streamlining-brand-asset-management-across-franchises-a-strategic-approach) ## [Streamlining Brand Asset Management Across Franchises: A Strategic Approach](https://www.pica9.com/blog/streamlining-brand-asset-management-across-franchises-a-strategic-approach) ![Picture of Sarah Bright](https://app.hubspot.com/settings/avatar/62fbfffb72d67b03c881218f2d8f53d1) By [Sarah Bright](https://www.pica9.com/blog/author/sarah-bright) on June 24, 2024 As a franchise marketer, you know how frustrating it is to invest time and effort in building out a whole library of brand assets and guidelines only ... [Read More](https://www.pica9.com/blog/streamlining-brand-asset-management-across-franchises-a-strategic-approach) [![](https://www.pica9.com/hubfs/campaigndrive-bmw-brand-equity-1.jpg) Read More ](https://www.pica9.com/blog/bmw-builds-brand-equity-local-marketing) [Brand Equity](https://www.pica9.com/blog/topic/brand-equity) ## [How BMW Builds Brand Equity Through Local Marketing [Updated 2024]](https://www.pica9.com/blog/bmw-builds-brand-equity-local-marketing) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on June 20, 2024 The positive perception of a brand is priceless. Thanks to investments made in improving the customer experience, multi-location organizations — like ... [Read More](https://www.pica9.com/blog/bmw-builds-brand-equity-local-marketing) [![](https://www.pica9.com/hubfs/Blog%20Featured%20Image%20copy%209.jpg) Read More ](https://www.pica9.com/blog/four-benefits-of-brand-compliance-systems-for-a-design-team) [Brand Consistency](https://www.pica9.com/blog/topic/brand-consistency) ## [4 Benefits of Brand Compliance Systems for Design Teams](https://www.pica9.com/blog/four-benefits-of-brand-compliance-systems-for-a-design-team) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on June 12, 2024 A brand compliance system enables designers to focus less on administrative tasks and more on their actual job description. The job of a design team c... [Read More](https://www.pica9.com/blog/four-benefits-of-brand-compliance-systems-for-a-design-team) [Prev](https://www.pica9.com/blog/page/4) [All posts](https://www.pica9.com/blog/all) [Next](https://www.pica9.com/blog/page/6) ##### Get updates Subscribe to our Blog to receive insights in your inbox. ![](https://googleads.g.doubleclick.net/pagead/viewthroughconversion/1072593219/?value=0&guid=ON&script=0) ![](https://dc.ads.linkedin.com/collect/?pid=1097986&fmt=gif)