An effective franchise marketing plan contains the essential elements to improve conversion rates and drive customer engagement. In the world of franc...

While branding might sound like a concern only massive, multinational corporations need to worry about, amplifying a constant, steadfast image, voice ...

How this project Management paradigm could benefit your development team.

Marketers and designers usually have hectic schedules and multiple requests per day, making the need for digital asset management tools as essential a...

The brand compliance definition can vary from company to company, but the basic concept remains the same: Brand compliance ensures continuity in marke...

We experience brands constantly throughout our everyday lives, but many of us hardly stop to think: Why is brand compliance important?

Digital asset management software (DAM software) empowers businesses to store, organize, and share files in a digital format. Digitals assets like ima...

Local marketing solutions help local affiliates, and corporate brand marketers work together cohesively. Local marketing targets communities around a ...