Pica9 is a cloud-based distributed marketing tool for national marketers and designers to deliver on-brand assets and ensure brand compliance in local markets.
According to the 2017 Distributed Marketing Benchmark Report, CMOs view customer experience as the number one priority for 2018. How do the world's to...
When introducing any kind of Marketing Resource Management (MRM) technology to the workforce, enterprise corporations must adhere to a few basic strat...
Ask any brand manager what the keys to marketing success are and you'll likely get more answers than what you probably bargained for. Among them, howe...
What's the difference between franchise brands experiencing meteoric growth, and ones that are just stagnant? Research by IBISWorld has found that, de...
As a brand manager at a multi-location organization, one of the greatest challenges you face is keeping everyone up-to-date and on the same page with ...
At some point, brand managers will probably be faced with an uncomfortable question: why isn't my distributed brand growing as quickly as it could be?...
The world's most successful enterprises invest valuable time, energy and capital to construct out-of-this-world and highly engaging marketing campaign...
For any enterprise brand, driving local brand compliance is an integral component of the brand's local marketing strategy. In order to attract custome...
