--- title: Local Marketing Blog for Brands | CampaignDrive | Pica9 (18) description: Pica9 is a cloud-based distributed marketing tool for national marketers and designers to deliver on-brand assets and ensure brand compliance in local markets. (18) --- ![Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) Pica9 Pica9 is a cloud-based distributed marketing tool for national marketers and designers to deliver on-brand assets and ensure brand compliance in local markets. [Blog](https://www.pica9.com/blog) [ Categories ](https://www.pica9.com/blog/author/pica9/page/18#) **Browse All Categories** - [Local Marketing](https://www.pica9.com/blog/topic/local-marketing) - [Brand Management](https://www.pica9.com/blog/topic/brand-management) - [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) - [Franchise Marketing](https://www.pica9.com/blog/topic/franchise-marketing) - [Distributed Marketing](https://www.pica9.com/blog/topic/distributed-marketing) - [Brand Consistency](https://www.pica9.com/blog/topic/brand-consistency) - [Marketing Pro-Tips](https://www.pica9.com/blog/topic/marketing-pro-tips) - [Brand Equity](https://www.pica9.com/blog/topic/brand-equity) - [Brand-to-Local Marketing](https://www.pica9.com/blog/topic/brand-to-local-marketing) - [Brand Templating](https://www.pica9.com/blog/topic/brand-templating) - [The Creative Operations Podcast](https://www.pica9.com/blog/topic/the-creative-operations-podcast) - [In-House Marketing](https://www.pica9.com/blog/topic/in-house-marketing) - [Press Release](https://www.pica9.com/blog/topic/press-release) - [User Adoption](https://www.pica9.com/blog/topic/user-adoption) - [Modular Content](https://www.pica9.com/blog/topic/modular-content) - [Best franchise marketing tools,](https://www.pica9.com/blog/topic/best-franchise-marketing-tools) - [Consistent Branding for Franchises](https://www.pica9.com/blog/topic/consistent-branding-for-franchises) - [Franchise marketing automation](https://www.pica9.com/blog/topic/franchise-marketing-automation) - [Information Security](https://www.pica9.com/blog/topic/information-security) - [Marketing Automation Tools](https://www.pica9.com/blog/topic/marketing-automation-tools) - [AI brand governance](https://www.pica9.com/blog/topic/ai-brand-governance) - [Email automation for franchises,](https://www.pica9.com/blog/topic/email-automation-for-franchises) - [Encourage Brand Compliance](https://www.pica9.com/blog/topic/encourage-brand-compliance) - [Establish Clear Brand Standards](https://www.pica9.com/blog/topic/establish-clear-brand-standards) - [Franchise Engagement Strategies](https://www.pica9.com/blog/topic/franchise-engagement-strategies) - [Franchise Operational Efficiency](https://www.pica9.com/blog/topic/franchise-operational-efficiency) - [Real-Time Customer Engagement](https://www.pica9.com/blog/topic/real-time-customer-engagement) - [Social media automation for franchises,](https://www.pica9.com/blog/topic/social-media-automation-for-franchises) - [Templatize Marketing Assets](https://www.pica9.com/blog/topic/templatize-marketing-assets) - [Top CRM tools for franchises,](https://www.pica9.com/blog/topic/top-crm-tools-for-franchises) - [brand compliance](https://www.pica9.com/blog/topic/brand-compliance) - [crm software for franchise owners](https://www.pica9.com/blog/topic/crm-software-for-franchise-owners) - [distributed marketing AI](https://www.pica9.com/blog/topic/distributed-marketing-ai) - [franchise marketing software](https://www.pica9.com/blog/topic/franchise-marketing-software) - [governed AI marketing](https://www.pica9.com/blog/topic/governed-ai-marketing) - [project managrment tools for marketing](https://www.pica9.com/blog/topic/project-managrment-tools-for-marketing) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on May 14, 2019 [Brand Equity](https://www.pica9.com/blog/topic/brand-equity) ## How to Strengthen Your Brand Value Across a Distributed Network [Read More](https://www.pica9.com/blog/how-to-strengthen-brand-value) [![](https://www.pica9.com/hubfs/Blog/CampaignDrive_How-to-Strengthen-Your-Brand-Value.png) Read More ](https://www.pica9.com/blog/how-to-strengthen-brand-value) [Brand Equity](https://www.pica9.com/blog/topic/brand-equity) ## [How to Strengthen Your Brand Value Across a Distributed Network](https://www.pica9.com/blog/how-to-strengthen-brand-value) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on May 14, 2019 Are you proud of your brand? In recent years, an increasing number of distributed brands have prioritized marketing activities that bolster brand equi... [Read More](https://www.pica9.com/blog/how-to-strengthen-brand-value) [![](https://www.pica9.com/hubfs/Blog/CampaignDrive_Distributed%20Marketing%20Automation.png) Read More ](https://www.pica9.com/blog/rules-of-distributed-marketing-automation) [Distributed Marketing](https://www.pica9.com/blog/topic/distributed-marketing) ## [The 4 Rules of Distributed Marketing Automation](https://www.pica9.com/blog/rules-of-distributed-marketing-automation) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on May 09, 2019 You just invested in a distributed marketing automation tool – now what? What do you need to know right now to escalate the creative potential of the ... [Read More](https://www.pica9.com/blog/rules-of-distributed-marketing-automation) [![](https://www.pica9.com/hubfs/dylan-gillis-KdeqA3aTnBY-unsplash.jpg) Read More ](https://www.pica9.com/blog/7-distributed-marketing-management-mistakes-brand-guilty) [Distributed Marketing](https://www.pica9.com/blog/topic/distributed-marketing) ## [7 Distributed Marketing Management Mistakes: Is Your Brand Guilty?](https://www.pica9.com/blog/7-distributed-marketing-management-mistakes-brand-guilty) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on May 02, 2019 How often has your brand management team poured heart, soul, and budget into a campaign that your local affiliates don't care about? Watching marketin... [Read More](https://www.pica9.com/blog/7-distributed-marketing-management-mistakes-brand-guilty) [![](https://www.pica9.com/hubfs/local-marketing-struggles.png) Read More ](https://www.pica9.com/blog/5-tips-improve-marketing-consistency) [Brand Management](https://www.pica9.com/blog/topic/brand-management) ## [5 Tips to Improve Marketing Consistency](https://www.pica9.com/blog/5-tips-improve-marketing-consistency) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on April 27, 2019 Remember that time a major toothpaste brand decided to branch out into manufacturing frozen dinners? While it’s a little-known marketing mistake from ... [Read More](https://www.pica9.com/blog/5-tips-improve-marketing-consistency) [![](https://www.pica9.com/hubfs/sr-assets/images/16x9chaos-1.jpg) Read More ](https://www.pica9.com/blog/multi-location-brands-guarantee-compliance-logos-legal) [Brand Management](https://www.pica9.com/blog/topic/brand-management) ## [How Distributed Brands Guarantee Compliance With Logos and Legal](https://www.pica9.com/blog/multi-location-brands-guarantee-compliance-logos-legal) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on February 22, 2019 What do logos and legal copy have it common? Both elements are the cornerstones of any piece of marketing collateral. If local affiliates misuse eithe... [Read More](https://www.pica9.com/blog/multi-location-brands-guarantee-compliance-logos-legal) [![](https://www.pica9.com/hubfs/Imported_Blog_Media/512727805_71ddf8e45b_z-min.jpg) Read More ](https://www.pica9.com/blog/3-ways-relieve-distributed-marketing-frustrations) [Distributed Marketing](https://www.pica9.com/blog/topic/distributed-marketing) ## [3 Ways Brand Managers Get Relief from Distributed Marketing Frustrations](https://www.pica9.com/blog/3-ways-relieve-distributed-marketing-frustrations) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on January 19, 2019 As a brand manager, you're tasked with one of the toughest marketing challenges, and likely, even your boss agrees. One 2016 American Marketing Associ... [Read More](https://www.pica9.com/blog/3-ways-relieve-distributed-marketing-frustrations) [![](https://www.pica9.com/hubfs/Imported_Blog_Media/4086842183_6dccd6fe05_z-min-1.jpg) Read More ](https://www.pica9.com/blog/franchise-marketing-strategy-key-components) [Franchise Marketing](https://www.pica9.com/blog/topic/franchise-marketing) ## [Is Your Franchise Marketing Strategy Missing These 5 Key Components?](https://www.pica9.com/blog/franchise-marketing-strategy-key-components) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on January 17, 2019 Did you know that nearly 1 in 6 franchise marketing professionals aren't sure how their current marketing strategy stacks up to last year's? While the... [Read More](https://www.pica9.com/blog/franchise-marketing-strategy-key-components) [![](https://www.pica9.com/hubfs/Imported_Blog_Media/marriott-holiday-ad-1.jpg) Read More ](https://www.pica9.com/blog/four-distributed-marketing-campaigns-create-holiday-season) [Franchise Marketing](https://www.pica9.com/blog/topic/franchise-marketing) ## [4 Distributed Marketing Campaigns to Create This Holiday Season](https://www.pica9.com/blog/four-distributed-marketing-campaigns-create-holiday-season) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on December 27, 2018 Every brand will be running some kind of holiday campaign this season. Consumers expect it and brands prioritize it. However, not every holiday campai... 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