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Parris Johnson Parris Johnson
Content Marketing Strategist at CampaignDrive by Pica9.
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By Parris Johnson on May 02, 2021

Creating and Managing Marketing Collateral Templates Local Dealers Love

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By Parris Johnson
on May 02, 2021

Want to learn the secrets of how successful brand managers strike a balance of control & flexibility with marketing collateral templates for local...

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By Parris Johnson
on July 28, 2020

Cloud-based digital asset management provides companies with a secure and easy way to manage assets online. For businesses with multiple locations, di...

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By Parris Johnson
on July 13, 2019

Franchise marketing systems are becoming more important to corporations with multiple locations. Franchise marketing has traditionally been a corporat...

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By Parris Johnson
on April 10, 2019

How IHOP Quadrupled Burger Sales and Updated Their Brand Image With Creative Campaigns

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By Parris Johnson
on March 04, 2019

How Chipotle turned around a brand reputation that was negatively impacted by food poisoning outbreaks through consistent marketing campaigns focused ...

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By Parris Johnson
on January 17, 2019

Evolving Technologies and Changing Marketing Behaviors Are Turning Old Content Into New Marketing Collateral.

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By Parris Johnson
on October 17, 2018

Content Marketing can increase brand advocacy and awareness, not to mention customer engagement. Are you putting out the most effective marketing cont...

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By Parris Johnson
on October 09, 2018

Everything Local Marketers Need To Know About Digital Asset Management

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